On October 20 - 21, 2022, a scientific conference “Profession is a guide. History and Modernity". Employees of museums, archives, institutes of Moscow, St. Petersburg, Arkhangelsk and Kerch, St. Petersburg guides and independent researchers took part in its work. The conference addressed issues related to the profession of a guide and tour guide in Russia, topics related to the history and modernity of these professions, and also considered the excursion business in a broad historical aspect. Our company provided a comprehensive organization of the event.